The Ivory
£59.00
£79.00
Handcrafted in Fez
Tradition, worn lightly.
A modern expression of the Moroccan gandora, made in limited runs for an unhurried way of living.
Discover the collectionMade in Fez
Crafted in Morocco
Free UK delivery
Estimated 5–9 days
30-day returns
Time to decide
Limited production
Small, considered runs
The first collection
The Gandora Collection
Five considered tones. One relaxed, flowing form. Designed to move easily between home, city and occasion.
The Celadon
£59.00
£79.00
The Aegean
£59.00
£79.00
The Amethyst
£59.00
£79.00
The Evergreen
£59.00
£79.00
Our story
Made in Fez. Designed in London.
LAYF was born from a desire to carry the ease and quiet dignity of the Moroccan gandora into modern life.
Designed in London and made in Fez in limited runs, each piece is considered in its drape, proportion and finish—honouring where it comes from while creating something distinctly its own.
- Origin
- Fez, Morocco
- Design
- London
- Production
- Limited runs
The campaign
Colour, craft, movement.
Soft colour and an easy silhouette, seen in the light and architecture that inspired the collection.
LAYF Atelier · Made to order
The Asad - (Atelier)
£490.00
(Made to Order) -Handcrafted in limited quantity from locally sourced wool, Asad is defined by rich tone, balanced proportions, and quiet authority — a signature piece created to endure. - (Each Unit is made to order, as a result there is a 4-6 week...
Discover Atelier
Customer notes
Worn, lived in, remembered.
Customer Reviews
Overall rating: 4.9 / 5 from 47 reviews.
Great purchase. Comfortable and stylish.
Love it
Ideal for daily wear. Love the tradition.
Stunning piece! The flow, the details, the comfort — all spot on. Makes me feel elegant every time I wear it.
Gorgeous color and soft fabric.
Stunning and so comfortable.
Really impressed by the quality. Soft, well-made, and the colors pop nicely. Wore it all weekend — comfy for lounging, pretty for visitors. No regrets!
Love how elegant this looks.
Super satisfied. Looks and feels premium.
Great
Great fit and fantastic material.
I'm obsessed! This gandoura is so versatile — lounge wear, beach cover-up, or even dressed up for iftar. The embroidery is hand-stitched looking, and it flows beautifully when I walk. No complaints at all.
Very comfortable and well-crafted. The embroidery is nice, but could be a bit more detailed on this model. Overall great value though.
Comfort + style in one. The material is soft, doesn't irritate skin, and the loose fit is ideal. I've gotten so many asks about where I got it — definitely recommending to friends.
Authentic Moroccan gandoura done right.
This gandoura exceeded my expectations by far. The detailing is beautiful, the colors are vibrant without being overwhelming, and it's incredibly comfortable for all-day wear. I live in a hot climate, so the breathability is a huge plus. Highly recommend!
Exactly what I wanted.
Gorgeous and practical! I was looking for something comfortable yet stylish for home and casual outings. This checks all the boxes — lightweight, elegant neckline embroidery, side slits for easy movement. I've worn it non-stop since it arrived.
Nice
Finally found a gandoura that doesn't feel cheap. The stitching is solid, fabric is smooth and cool, and the color (I got the teal) is rich and pretty. Super comfy for pregnancy too — lots of room without looking baggy.
Beautiful gandoura! The fit is relaxed and flattering, embroidery is exquisite, and it's so easy to wear. Feels authentic and high-quality.
Bought this for Ramadan and it's become my go-to outfit. So soft against the skin, modest coverage, and the embroidery gives it that authentic Moroccan vibe. Fits true to size (I'm usually a medium), and the loose style is flattering without clinging.
The details are lovely. Feels special.
Perfect for warm climates. Beautiful and breathable.
Elegant, breathable, and culturally beautiful
So pretty and comfortable! The gandoura feels luxurious on, with beautiful embroidery that doesn't feel overdone. Ideal for daily wear or special occasions.
Feels luxurious on the skin. Love the loose elegant fit.
The quality is impressive for the price. Soft fabric,
Solid quality and looks great. Fit is good, though I wish there were more color options in stock. Still very happy with it.
Great
Beautiful design, excellent quality.
Very well made. Happy customer here.
Couldn't be happier. Perfect everyday traditional wear.
Cant complain
Perfect fit and craftsmanship. Feels authentic and very well made. Highly recommend for anyone wanting traditional style.
Stunning traditional piece. Feels high-end.
This gandoura is a dream for summer. Breathable fabric, beautiful design, and it makes me feel put-together without effort. The embroidery adds that cultural elegance I was after.
Perfect modest dress. Flowy sleeves, nice length, and the detailing is lovely. Fabric is cooling and doesn't wrinkle badly. Love it!
Great
Super happy with this purchase. It's lightweight, flows nicely, and the neckline embroidery is gorgeous. Great for hot days or just relaxing at home. True Moroccan charm!
The LAYF difference
Considered at every step.
A focused approach to origin, design and production—without the pace of mass-market fashion.
What matters
LAYF
Typical mass market
Provenance
Designed in London; made in Fez
Origin is often less visible
Production
Made in small, considered runs
Often produced at mass-market scale
Silhouette
A focused, flowing gandora shape
Standardised seasonal shapes
Approach
A considered first collection
High-volume product turnover
UK shopping
Free UK delivery and 30-day returns
Policies vary by retailer
Comparison reflects LAYF's stated approach; practices vary between other retailers.
Build your edit
More colour. Better value.
Choose any colours from the Gandora Collection. Your bundle saving is applied automatically at checkout.
One piece
Begin with one.
Choose the tone that enters your wardrobe first.
£59.00
£79.00
Choose one colour
Choose any 2
Save 10%The two-piece edit.
Two colours, chosen independently in your preferred sizes.
£106.20
£118.00
Build your two-piece edit
Choose any 3
Save 15%The complete rotation.
Three considered tones for home, city and occasion.
£150.45
£177.00
Build your three-piece rotation
Questions, answered
Good to know.
Still unsure? Contact us and we will be happy to help.
What is a gandora?
A gandora is a relaxed Moroccan garment known for its easy, flowing shape. LAYF keeps that sense of ease while refining the cut for modern everyday wear.
Where are LAYF pieces made?
LAYF is designed in London and made in Fez, Morocco, in small, considered runs.
How does sizing work?
The silhouette is designed to fall with a relaxed, flowing ease. Select your usual size for the intended fit; if you are between sizes or unsure, contact us before ordering and we will help.
When will my order arrive?
Free standard UK delivery is estimated at 5–9 days.
Order today for estimated delivery between 17 September and 21 September.
Dates are estimates rather than guarantees and may shift during exceptionally busy periods.
What is your returns policy?
You have 30 days to request a return, subject to the conditions in our returns policy. Items should be unworn, unused and returned in their original condition.
What is Secure Delivery Protection?
It is an optional parcel-protection add-on for loss or damage in transit, with priority replacement support. It does not reduce or replace your statutory consumer rights.